How Much Americans Spend On Easter

Other than the cultural and religious importance of this event, this event inspires a great amount of commercial activity. It sees buyers flooding stores to purchase a wide variety of items including decorations, gifts, and candies and so much more especially for this event. Easter is undoubtedly the largest event when people go for purchasing so much in the markets.

There are so many questions that you might have regarding Easter and these questions may include,

What exactly do the customers buy at Easter?

Where do they spend?

Does Easter have an impact on online retail?

We have the answers for all these questions listed here and you can check this to get the answers to all your questions. We have listed how people spend on Easter, what they purchase and the impact of Easter shopping on online retail.

Cultural Expenses:

Many customary and traditional expenses on Easter are important and people get them done even if they do not buy anything else. The National Retail Foundation estimated in 2018 that an average person spends $151 each year on Easter. There are so many things that are purchased on Easter and we have listed all of them here.  

Eggs:

Easter is all about eggs and you might be thinking how many eggs are consumed on Easter. Well, the number is too large. 180 million eggs are purchased every year on Easter since they are considered as the symbol of rebirth across cultures. This is the reason eggs are in great demand for Easter. They are used to create the famous Easter eggs –where families gather for painting eggs and putting items inside them. Purchasing eggs, decorating them and putting things in them is the best thing during Easter and that is why eggs are sold so much.

The expense of eggs is too much. Considering the price of a dozen white large eggs is $1.29 on Walmart. This means an estimated $19,350,000 is spent on Easter to purchase eggs. 

Candies:

The second most purchased thing on Easter is candies. You will surely be surprised to know how much money an average American spends every year on Easter just to buy candies. Every year $2.6 billion worth of candies are sold. Although there is no historic significance of candy to this celebration, sharing candy has become a kind of a new tradition. A good chunk of Easter budget for many goes into buying candy for kids. Along with candies every year, 16 million jellies alone are bought and consumed. 91 million chocolate bunnies are sold in the US which is too much.

Easter’s Basket:

Easter’s basket has become a trend now. Easter baskets are filled with candies and chocolate. They are one of the most important items of this holiday and are usually given as gifts. Aside from eating items, these baskets can also be filled with toys, stuffed animals, finger paints, bedtime books, and many other items. If you add $2.6 billion for candies with $2.9 billion on gifts, you get $5.5 billion which is the actual price spent on these baskets every year.

Decoration:

How can you celebrate without decoration? Like any other festive occasion, people get together on this day to spend a good time together along with having some laughs. For many consumers, it is important to create a special festive feeling. That is the reason why party supplies and decorations are sold heavily before the holiday. According to a survey, $1 billion on party supplies and decorations is spent every year. Stuffed bunnies, wreaths, wall crosses are some of the items commonly sold on Easter.

Greeting Cards:

Greeting cards are the main way of celebration. It would not be a holiday without the greeting cards that come with it. They are a great way to let your love know that you care. That is why cards with Easter wishes are ominously sold this season. However, due to the changing trends, the greeting cards market is on the decline. The estimated amount is $780 million is spent on greeting cards every year on Easter.

These were some traditional Easter spending. Along with these people spend on some other items so let us take a look at these as well.

Non-Traditional Easter Spending:

While many desserts, decorations and other items like the Easter bunny is sold in this season –people also make some non-conventional spending that they do because of the discounts that many different stores offer at this time.

Clothing and Apparels:

People love to shop for clothing all year round and how is possible to leave a great sale like Easter and not purchase anything. There is Easter-specific such as frocks and bonnets for little kids. However, they hardly have the cultural significance of Christmas sweaters and Halloween costumes. People tend to shop for clothing on Easter Sunday but it’s the conventional options that dominate their carts. Fashion purchase on this occasion is powered by coupon codes and special deals. Every year around $3.27 billion is spent on clothing.

Gifts:

Like any other celebration in the year, this day also allows you to exchange gifts with each other and enjoy your time. Exchanging gifts on Easter is a custom now. Not only that children get the chance to get gifts every year but also adults exchange gifts with each other on Easter. There are so many amazing gift items that are purchased every year. According to the survey $2.9 billion is spent each year on gifts. On average, Americans spend $1 to $50 on Easter gifts and that is great. It shows how much they love sharing.

Home Appliances:

Many people love to purchase home appliances on Easter and the main reason for this is the discounts they can get on different products. The home appliances are available at cheap prices and many people believe that the main reason why people shop for home appliances on Easter is the discounts they can get through coupon codes. According to the survey, people spend $2.5 billion on home goods and appliances like kitchen appliances and furniture.

Food:

Easter marks a tradition that is hosting family dinner and big feasts occur every year on this day. The total amount spent on food is $5.3 billion but when you minus the $2.6 billion’s worth of candy, you’re left with the usual grocery items.  Most of the food purchase on this celebration is powered by the tradition of hosting family dinner which is why this amount is spent.

Movies:

Easter is all about enjoying and people enjoy their time often by watching movies. Last year the movie Avenger’s Endgame got people’s attention one Easter is a great Box Office Revenue. Americans love watching movies and the estimated about of what people spend on movies on Easter is $103 million on Easter weekend. This is a lot.

Now, these were some spending people make of Easter. Now let us see where people spend the most money.

The Online Market:

People have so many preparations to do on Easter and at that time this is not possible to go check out the market to find the best products at the most affordable prices so what people do is just check the online market to find the products that they need. The online market has everything for you and people love shopping online. Easter shopping has a great benefit to the online market and they earn more on Easter than any other normal Holiday.

Discount Stores:

People spend the most money on stores that have some discounts running. On Easter, people have to purchase so many items and they will choose a store that has more discounts to offer than other stores so if you are a store person then you should provide more discounts to get people to shop from you. People love discounts and so many online stores provide these discounts to make people able to celebrate the festival happily.

Now let us discuss what you can do to save your money on Easter.

Compare Some Stores:

The first thing is to compare some stores for the same products and see which one has a lower price tag. You will surely find different products at different prices. Now choose the one that has a lower price for the products and shop from it to save some money. You will surely save your money when you compare some stores as there are many stores out there selling products at affordable prices so just go check out now.

Use Discount Codes:

Well using discount codes on your purchases can benefit you in your shopping. You can find these discount codes from online coupon websites and save a lot of money on your shopping using these codes. Well to your luck, you are at savingarena.com and you can find some great discounts and deals here for your online purchases. Savingarena.com has some great discount codes from different stores that can help you with your online shopping for Easter. We have listed the best discounts and deals for you which you can use to get some great discounts on your orders so keep visiting savingarena.com and keep saving money.

This was everything that Americans buy for Easter and how much they spend. We have also listed the best ways to save your money while shopping online. Now you just have to use the codes on your online orders and save on your shopping. Savingarena.com has been providing your coupon codes, deals and discounts for free and we will always be providing you the services so you should keep visiting us if you want to do budget shopping. Savingarena.com is trusted by many people now and we can get you the best deals and discounts so keep visiting and saving and we wish you a great Easter ahead!