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hoyu - Somarca Lab. Color Shampoo Purple 180ml

Brand from Japan: hoyu. An endlessly creative salon color brand that lets you experiment like you're in a lab, using unconventional methods and combinations to achieve your desired look.This color shampoo not only focuses on color and dyeing, but also provides care to prevent color damage.By optimizing the selection and balance of two types of PPT cleansing ingredients, it achieves both color retention and a smooth, non-drying feel.Recommended for those who:Want to eliminate yellowing.Want to add transparency.Color No.: All-purpose yellowing-removing purple.A chic purple that eliminates yellowing and redness during color fading, and adds transparency.How to use:After thoroughly wetting your hair and scalp, take a slightly larger amount of shampoo than usual and gently shampoo.Spread the lather down to the ends of your hair.Rinse thoroughly with warm water and finish with conditioner.